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Dairy Activities

Producer Institution Building (PIB):
PIB strengthen the business through better governance and member centric approach. The efforts are directed to increase active membership resulting in better economy of scale.

The PIB activities differentiate the Producer Company from the other players in the dairy sector mainly through its open and transparent governance systems and member equity equivalent to their patronage. The emphasis is to make members’ aware to get their milk payment directly through their bank accounts for transparency in transactions and timely milk payments apart from inculcatinghabit of savings.

Unique Governance System_Relationship BuildingMPCs Core Design Principles:

Strengthening Member Relations:
The Village Contact Groups (VCG) and Member Relations Groups (MRG) are formed, from among the members of the company who are consistent in pouring milk to the MPC and have given consent to be part of these groups voluntarily.

These groups facilitate in an effective two way channel for communication between members and MPC. The aim is to build relations, resolve grievances of members and create a sense of responsibility and belongingness among the members towards the MPC. VCG and MRG members meet to discuss and review the progress of the Milk Pooling Point (MPP) and share developments with the members. These meetings are also attended by Company’s employees from procurement and PIB department to facilitate interaction.

Training &Capacity Building Programs:
Members are imparted training on various awareness programs related to dairying so that they understand their roles and responsibilities.

The training programs from time to timeare also organized covering potential members, women, school children, rural youths, MRGs and VCGs.

Major training programs conducted during the year 2015-16 are mentioned in the table below:

S.N. Training Programmes No of Participants Trained
1. Producer Awareness Programme 28125
2. Quality & Clean Milk Production 18308
3. Women Awareness Programme 11343
4. Rural Youth Awareness Programme 760
5. Rural School Children Awareness Programme 1140
6. Leadership Development Programme for MRG 38
7. MRG orientation Programme 603
8. VCG Orientation Programme 1466

Women Empowerment:
Baani MPC has entrusted upon itself responsibility to create an environment for making rural women aware of their role in general and dairying in particular. The following interventions have been initiated to achieve the larger objective of women empowerment:

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